Job hunting invariably used to take place while disgruntled employees were willing away the hours on their work computers, however surfing job sites at work isn't as easy as it used to be for some potential candidates. With numerous employers blocking access to 'leisure' sites during working hours, recording phone calls, monitoring email accounts and instilling a more vigorous work ethic, it leaves recruiters needing to find another way of communicating during these precious office hours. The mobile phone offers a private sanctuary from these restrictions for both the candidate and the recruiter, and SMS messaging can be a discreet and private tool that opens up many avenues for would be candidates wanting to hunt down their next job during office hours and away from all seeing eyes.
| The volume of texts sent in the UK is still growing rapidly. In 2007 the amount sent is up 40% year on year. |
Benefits of SMS for recruiters
• Better response rate
Research suggests that SMS messages are much more likely to be opened, read and stored whereas emails can be overlooked and deleted more easily. As the content has to be within 160 characters the entire message is usually read. SMS messaging also generate much higher response rates that are more immediate than email and your consultants will have a better chance to have an open discussion with a candidate at their convenience.
• Bulk sending
By short listing candidates within Chameleon-i, your consultants are able to bulk send SMS's to this list. • Quality of service
Help build rewarding relationships with your clients and candidates. SMS can be used to for information about job offers through to interview reminders and provide an ongoing, high quality of service for your contacts. |
 • Save on phone bills
Achieve big reductions in your call charges to mobile phones. By using a text message to initiate contact, every time a candidate calls your agency back the cost of the phone call, (which will probably be the longest call) is being met by the candidate and not you. Our users report a reduction in phone charges to mobiles; some tell us that the savings pay for the cost of the service. Great news for start-ups that are looking to keep their costs low but are still developing their databases.
• More reach
SMS is an ideal way to reach mobile workers, temporary and contract workers quickly and easily.
• Immediacy
While at work recipients tend to check their mobile phones more frequently than personal emails allowing you to get to a candidate or existing worker first, giving you the competitive edge.
• Time saving
Sending 30 text messages from Chameleon-i to mobile phones takes about two minutes of a consultants time. By sending the job seeker a text message they have your telephone number to hand and it's just one button push away for them to get back to you.
Read our SMS best practice guide below...
Read about our 1-month free 2-way SMS trial...
In 2007 the UK sent 57 billion text messages.
Data from the Mobile Data Association. |
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