A staffing CRM is a centralised digital system. So how can it help combat the most common recruitment challenges?
Challenge 1: Time consuming process
Slow processes and paperwork requirements in manually-driven recruitment systems take up a lot of valuable time and cause challenges in terms of employee availability and staffing needs.
A CRM can help overcome some of these challenges by automating many of the repetitive and time-consuming processes and also reducing paperwork. This frees up recruitment staff, enabling them to be used more efficiently and for tasks that require more ‘human’ involvement – primarily building relationships with potential candidates and other stakeholders.
Without a CRM or digitised system, manual tracking can take up many hours each week and can also lead to poor candidate experience, unnecessarily long TAT, and wider issues.
Challenge 2: Out of date information
A predominantly manual recruitment process, no matter how finely tuned, will always have issues with information being out of date. Each user will often have to constantly update numerous records in several places (duplication) and records may not be able to be open or changed by more than one person.
A CRM centralises all records and can be updated easily and in real-time. Many can even deal with records being changed by more than one person at the same time. This means that candidate information should be current for whoever is accessing it. Having this up-to-date information will help to speed up the overall process and reduce wasted calls or correspondence that may otherwise get sent to people who are no longer ‘active’ or relevant.
Challenge 3: Systems not working together
Another challenge that often slows things down and creates more work than necessary is dealing with systems that do not ‘communicate’ to each other or work together. Manual systems are almost always standalone. A CRM solution will be able to integrate with other existing digital platforms/systems including those that are used in the organisation by HR and Finance teams. This will remove a great deal of duplication and manual tasks, again freeing up staff time and resources.
Many CRM systems can integrate with third-party apps and popular software such as GSuite and Office 365. They can also access social media platforms and work with email marketing solutions such as Mailchimp.
Challenge 4: Finding suitable candidates
Scouring job boards, scrolling through spreadsheets, and logging in and out of LinkedIn and other similar platforms to try and find suitable candidates for a new role takes up a lot of time and effort. A CRM will offer a streamlined and automated candidate sourcing process. Most will offer job board integration, auto-matching, integration with LinkedIn and similar professional networks, and some will also offer website integration and SEO, and Google for Jobs integration.
Staffing CRM overview
All of the above are ways in which a staffing CRM can help source more candidates more quickly, and reduce the time to hire and time to start.