We are now well and truly in the digital age, and Social Media is now one of the most important tools that a recruiter can have. From professional sites such as LinkedIn, through to more personal profiles such as Twitter, Social Media is a multibillion pound industry that when used effectively can advertise your agency and gain candidates!
Chameleon-i’s RSS Feed can assist your Social Media presence, whether you don’t know the difference between a Retweet and a Like, or if your Klout is high and you know all the Peak-times and #Trends, an RSS Feed can save you time and money whilst generating extra candidates and awareness of your agency.
What is an ‘RSS Feed’?
A ‘Really Simple Syndication’ feed (or RSS Feed for short) is a feed used to publish frequently updated information (so think news headlines, blog posts or in your case vacancies).
What can I do with an RSS Feed?
You can link an RSS Feed to your website and users can subscribe to it, which means they can receive updates even when they’re not on your website. One of the most popular things to now do with an RSS Feed is to use an external piece of software (Hootsuite and Tweetdeck are both very popular for this) to automatically post to your social media accounts. This means you can worry less about posting out jobs, and spend more time generating original content and of course, recruiting!
If you’re currently involved with Social Media, you’ll already have a very good idea of just how useful a feed like this can be, but if you are yet to engage with Social Media, here’s a few facts that might change your mind:
73% of 18-34 year olds found their last job through a social network and 59% of recruiters rated candidates sourced from social networks as “highest quality.”
This means that not only are there more opportunities to find candidates through Social Media, but the quality of candidate is also very high. Couple this with the fact that 21% of candidates say they found their favourite or best job through a social network, and you get an idea of the advantages for both client and candidates!
So, if this all sounds like something you’d like to start using, or if you have any further questions, call us on +44 (0)1483 600370 and we will be more than happy helping you.